Now, that is a niche business

crainsnewyork.com – By Bruce W. Fraser

Until Planet Pepper, options were very limited for drag queens who needed outfits and dresses. Well, just think: dresses that are proportioned correctly for a size 14 man.

“They were taking a square peg and trying to put a round dress on it,” said Vincent Cuccia, who had a career in fund raising and grant writing for different theaters and universities in the New York City area before it occurred to him there might be a market in drag queen clothes. So far, Mr. Cuccia has the market all to himself, which is how he planned it.